nClouds CEO Shaun Ritchie Talks Entrepreneurial Journey and Core Principles on Podcast

Feb 2, 2024 | Announcements, AWS

In a recent appearance on the Innovation and Leadership podcast with host Jess Larsen, nClouds CEO Shaun Ritchie shared valuable insights into the entrepreneurial journey of building nClouds and other successful companies. 

In this blog, we’ll delve into the key takeaways from Shaun’s podcast appearance and explore the core principles that drive nClouds’ success.

Listen to the podcast episode titled “He Grew to $100M With Word of Mouth” here. 

Key Values: Focusing on People, Culture, Transparency, and Accountability 

During his interview, Ritchie emphasized how emphasizing the importance of people and culture is at the core of nClouds’ success. As a services business, nClouds places a strong emphasis on its team, recognizing that success is a collective effort. The belief in the power of collaboration and the strength of the team forms the foundation of nClouds’ operations.

Two core principles—transparency and accountability—are integral to nClouds’ business model, Ritchie shared. These principles guide the company’s interactions with clients, fostering trust and open communication. By prioritizing transparency and holding themselves accountable, nClouds ensures a strong and lasting relationship with its clientele.

Growth through Acquisitions and Organic Expansion

nClouds caters to a diverse clientele, ranging from small startups to large enterprises. Ritchie discussed the entrepreneurial journey in the services business, highlighting the immense opportunity to create a successful venture without necessarily being at the top of the industry. Unlike SaaS, where a single winner might dominate the market, the services sector allows for the creation of unique and thriving businesses.

Ritchie shared nClouds’ growth strategy, which combines acquisitions and organic expansion. This strategic approach has allowed the company to broaden its capabilities and reach, ensuring flexibility and adaptability in a dynamic market.

Customer-Centric Approach

One of the key lessons Shaun Ritchie learned on his entrepreneurial journey is the paramount importance of customers. 

Acknowledging that customers are the heroes of any successful business story, Shaun emphasized the role they play in supporting revenue, providing valuable product advice, and advocating for the brand. A customer-centric approach has been instrumental in nClouds’ ability to not only acquire new clients but also retain and grow existing relationships.

Ritchie’s podcast appearance provided a glimpse into the entrepreneurial journey of building nClouds, emphasizing core principles such as focusing on people, transparency, and accountability. As nClouds continues to thrive in the competitive landscape, its commitment to a customer-centric approach and a diverse, collaborative team sets the stage for continued success and innovation in the world of cloud services.

About nClouds

nClouds stands as an award-winning Amazon Web Services (AWS) Premier Tier Services Partner dedicated to accelerating innovation for organizations. Specializing in cloud migration, application modernization, cloud optimization, security and compliance, managed services, and DevOps, nClouds partners with customers to support their digital transformation journeys. nClouds’ high-performance consulting and support solutions aim to enhance business agility and innovation velocity, reduce operational costs, and improve workforce efficiencies.

Learn more about nClouds and its core practices at


nClouds is a cloud-native services company that helps organizations maximize site uptime, performance, stability, and support, bringing out the best of their people and technology using AWS