nClouds AWS Case Study
M Booth
Unlocking Growth: How nClouds Powered M Booth’s Seamless AWS Migration and Future-Proofed Infrastructure
Benefits Summary
100’s of hours time savings
$10,000+ cost savings

Robust security and compliance controls protect sensitive data

Resilient and scalable infrastructure

Fully-Managed Cloud Support
About M Booth
M Booth is a renowned creative communications agency with offices in New York City and San Francisco. Recognized as “Global Agency of the Decade” by Provoke Media, M Booth specializes in brand marketing, public relations, social media, and branded creative content.

Industry
Location
New York, New York
featured services
Challenge
Migrating to AWS for Scalability, Security, and Flexibility


ambitious growth plan
M Booth recognized that to support their ambitious growth plan, they needed to modernize their underlying infrastructure.
CTO/Head of Innovation Tech Alfredo Bernal and other agency stakeholders understood that continuing to host internal business workloads on-premises would hinder long-term security, scalability, and flexibility.
AWS, with its proven reliability and scalability, presented the ideal cloud infrastructure solution.

robust foundation
The migration to AWS was envisioned to minimize M Booth’s reliance on on-premises systems, bolster security for teams leveraging AWS, and lay a robust foundation for mobile readiness and a hybrid work environment.
The key was to make this transition efficiently and cost-effectively.

Strategy and Solution
Expert-Guided, Phased AWS Migration by nClouds
The migration was planned across two key phases:

Lift and Shift
Lift and Shift to AWS nClouds successfully migrated M Booth’s on-premises infrastructure to the AWS cloud.
This involved leveraging Amazon FSx for Windows File Server with Native Multi-AZ Deployment features for a seamless “lift and shift.” Additionally, nClouds introduced emerging technologies, including Okta for built-in, scalable authentication, enhancing security and user management.

Compliance, Automation, and Further Optimization
Compliance, Automation, and Further Optimization During Phase 2, nClouds migrated development workloads into AWS, with a dedicated focus on compliance and automation.

The plan includes streamlining SIEM (Security Information and Event Management) logic and building out automated workflows.

These automations will enforce compliance controls, further improve future scalability, and introduce additional cost savings for M Booth.

Results + Benefits
Significant Savings, Enhanced Security, and Future-Ready Infrastructure
With nClouds’ expert assistance, M Booth’s migration to AWS was a smooth and successful transition, delivering immediate and long-term benefits:

Significant Cost and Time Savings:
Alfredo estimates that partnering with nClouds saved M Booth hundreds of hours and tens of thousands of dollars during the migration. He also acknowledged that the project might not have been realized without nClouds’ involvement and AWS funding.

Built-in Security and Compliance Controls:
The new AWS infrastructure is equipped with robust security and compliance controls, essential for protecting sensitive data and maintaining regulatory adherence.

Time-Saving Automation (Phase 2):
The ongoing Phase 2 will introduce more advanced automation, leading to further operational efficiencies and cost savings for M Booth.

Foundation for Future Growth:
M Booth now possesses a resilient and scalable infrastructure capable of supporting future growth initiatives, including enhanced mobile readiness and a flexible hybrid work environment.

Fully-Managed Cloud Support:
M Booth benefits from fully-managed cloud support, allowing their internal teams to focus on core business activities rather than infrastructure management.

What’s Next for M Booth?
M Booth and nClouds are actively progressing into Phase 2 of the migration. This phase is set to unlock even more cost savings through advanced automation and further refine security and compliance workflows, ensuring M Booth’s cloud environment continues to evolve with their business needs.
Empowering Creative Excellence with a Modern Cloud Foundation
M Booth’s successful AWS migration with nClouds exemplifies the power of strategic cloud adoption in enabling business growth and innovation. By transforming their IT infrastructure, M Booth has not only achieved substantial cost and time savings but also fortified its security posture and gained a flexible, scalable foundation for the future.
This partnership allows M Booth to focus on its creative excellence, confident in a robust and efficiently managed cloud environment that can adapt to ever-evolving demands.
